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By: Kieran Randall

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Wednesday, 13-Feb-2013 12:47 Email | Share | Bookmark
Search Engine Optimization Is Simpler Than It Seems


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<br/>Search engine optimization will help get your website found by search engines and therefore by potential readers. This is also a profitable business area. Some people treat SEO as rarefied knowledge that no ordinary person can learn. Ignore such advice!
<br/>Be sure to research keywords. You should focus on the correct keywords during website design and you should incorporate your keywords into your titles. By researching certain keywords, you will be able to find out exactly what people search for in your category. You can then use those terms to increase your rankings through search engine optimization.
<br/>While proofreading is often overlooked, it's vital to the quality and respectability of all websites. Your website should be easy to read and free of errors to engage both clients and the search engines. Make sure that you proofread all of your work, as a misspelled keyword is useless.
<br/>Examine your server headers to be sure you are getting the most from your SEO attempts. Poor server headers will lead to less success. In regards to your server headers, redirects should use the "200 Ok" or "301 moved permanently" statuses.
<br/>An important aspect of SEO is making a site map available on your site. Search engine spiders will be able to access your content much easier with a text based map of your site. You may need to include a few site maps, if you have a big website. A good rule of thumb is to not have lots of links on each site map.
<br/>Starting a blog about your website and participating in other related blogs can be an effective SEO technique. Blogs get ranked easily since search engine algorithms prefer highly-structured data and new content. Having a good number of backlinks can improve your search engine visibility.
<br/>Make sure that incoming links, as well as links within your site, use keyword phrases. " as anchor text. Using keywords is essential to rank higher in search engine results. You also want search engine spiders to recognize your relevant keywords. Double check that all of your past content has appropriate keywords in the anchor text also.
<br/>Using product feeds can help draw traffic and business to your site. This is where you are going to be able to provide important selling points about your products. Send them to shopping sites and search engines. Customers interested in the area of business you represent can subscribe through a feed reader.
<br/>Start your SEO rewrite by looking at your description tag. This tag should be relevant to your customers' needs so that they'll find you when they search for the tag. The content in this area shouldn't exceed 30 words. This page should be no more then 100 KB.
<br/>Though SEO is a field with a lot of nuance and complexity, even a novice can learn enough to make significant strides in improving their website. Doing your own SEO is possible if you follow the suggestions previously given. You may be closer to a high-traffic, profitable site than you think.


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