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Support Is The New Marketing: Why Web Marketing Is So Different












Customers want details, facts, comparisons, and feedback from other customers. They avoid the fluff and waffle and marketing hype. In fact, when applied to the Web, old-school marketing drives many customers away. That's because old-school marketers, when on the Web, are like needy children tugging repeatedly at the customer's sleeve while whining, "Pay some attention to me!" "This is marketing," one customer complained as he sought to do product research on the website. "I don't have time for this." Many people associate marketing and advertising with deception, lies, half-truths, and manipulation. When marketers talk about wanting customers to have an emotional engagement with the brand, what many customers hear is an attempt to exploit human emotions to make profit. <br>visit http://www.marketingprofs.com/articles/2010/4001/support-is-the-new-marketing-why-web-marketing-is-so-different-from-offline-marketing





Six Unique Ways to Boost Web Traffic Without Marketing





Markets closed The Web Video Marketing Council Releases Third Annual Business Video Marketing Survey Report 93 Percent of Marketers Use Online Video; 70 Percent Increased Video Budgets in 2013 84 Percent of Survey Respondents Are Senior Marketing Decision Makers Press Release: The Web Video Marketing Council Tue, Oct 29, 2013 8:30 AM EDT Print BOSTON, Oct. 29, 2013 /PRNewswire/ --The Web Video Marketing Council has just released the results of their Third Annual Online VideoMarketing Survey and Business Video Trends Report compiled from over 600 marketing communications survey respondents. The 2013 survey, carried out by the Web Video Marketing Council and survey partner, ReelSEO, consisted of 22 questions about online video production and video marketing business practices. Survey respondents work for a range of organizations including B2B companies (52%), B2C companies (23%), marketing agencies (21%) and nonprofits (4%). Eighty four percent of respondents indicated they have decision making authority over marketing activities. Fifty six percent of survey participants described their role as an owner or senior management, 22 percent described their role as a VP, Director or Manager and 11 percent as a member of the creative team. <br>visit http://finance.yahoo.com/news/video-marketing-council-releases-third-123000240.html





The Web Video Marketing Council Releases Third Annual Business Video Marketing Survey Report





Although marketing is important for business success, there are a few secrets that help you double your website traffic without having to do any marketing. Without wasting too much of your time, below are a few tricks to implement to boost blog url Web traffic to your site without marketing. Boost Web Traffic With These Tips Work on Rich Snippets Snippets add significant value to an organic listing in search engine results and can dramatically enhance website traffic. A rich snippet is a summary of the data that a user sees on a Web page. The data includes information regarding your products price, review count and product availability. They are useful for gaining an insight about a particular product or site at a glance without having to visit the site. It is a painless task that can boost Web traffic and the number of clicks to your page by 33%. It improves the appearance of listings, increases real estate on the page for better visibility and provides more information to readers. <br>visit http://smallbiztrends.com/2013/10/boost-web-traffic-without-marketing.html



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