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By: Kieran Randall

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Tuesday, 5-Nov-2013 18:59 Email | Share | Bookmark
The Aftermath Of Seo's Death This Summer

Search Engine Agency Ajax Union Updates Its Website to Include Definitions for Email Marketing Terms

Under this definition, it encompasses the multitude of avenues available to market your site online, which inherently improves your search ranking. These avenues include: Social Media Marketing Twitter, Facebook, LinkedIn, etc. Email Marketing drip campaigns, newsletters, updates, etc. Referral Marketing online listings, referral key: Referral Network, Facebook groups, LinkedIn and Meetup Networking groups, etc. Content Marketing targeted news, video, white papers, e-books, infographics, etc. Native advertising advertorials, ads that look similar to content Affiliate Advertising ads commonly seen on blogs featuring related companies Mobile Advertising SMS advertising, MMS advertising, ads in mobile games, audio ads on apps like Pandora Search optimized navigation and content coded with proper accessibility and keyword integration for search engine spiders (SEO). <br>visit

Here are some quick statistics that show the effect of a company's online reputation, using Yelp as an example: CIO, CTO & Developer Resources Nielsen released a survey last month that claims 4 out of 5 Yelp browsers are prepared to send money when they're shopping and 89% of them make a purchase within a week. Search Engine Land, in a 2012 study, says that 72% of consumers trust online reviews as much as a personal recommendation. Yelp itself states that 99% of its users have made a purchase at a business they found online there. While Cyberset's experts can't (and won't) create online reviews for its clients, they can guarantee that pages on Yelp and other online review sites are optimized, correctly set up, and attractive for casual users. <br>visit

Making the Leap to Internet Marketing Accomplished on Your Terms with Cyberset

Online marketing is filled with confusing terms and acronyms like SEO, SEM, CTR, PPC, and more. At Ajax Union, we understand that the overabundance of catchy names can be confusing to those who are new to the world of small business internet marketing. Weve devised our email marketing glossary to provide entrepreneurs with an easy and convenient way to familiarize themselves with commonly used terms, said Yehuda Apfelbaum, Executive Vice President at Ajax Union. The new glossary from the search engine agency includes basic terms like Auto Responder, defined as a set of responses delivered at a preset time and under specific conditions; Email Frequency or how often the emails are sent out; and Authentication, which involves confirming the identity of an email address. Acronyms like ECOA and CTR are defined as the Email Change of Address Service and Click-Through Rate, respectively. Some of the explanations in the list also build off each other. For example, an email that Bounces is one that does not reach its intended destination, whereas the Bounce Rate is a percentage indicating the number of emails that bounce. <br>visit

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